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5 October 2026
Marketing Is Not Guesswork
Years ago, back in the 1990s when our companies began as JMS Consultations, marketing and advertising often felt like a guessing game—and, admittedly, it was a lot of fun. In…
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4 January 2023
Planning, Persistence, Patience – Marketing’s New 3 P’s
Happy New Year! We’ve been given a gift of new opportunities. And to quote Margaret Thatcher: “You may have to fight a battle more than once to win them.” Yet…
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